Brevity

• Definition: Brevity involves conveying information concisely and efficiently, using the fewest words necessary to express the core message. It focuses on eliminating redundant or excessive details to keep the text direct and to the point.
• Focus: Delivering the essential information in a clear and concise manner, without unnecessary detail or repetition.

Do This, Not That

1. Eliminate Redundancy

• Verbose: "The purpose of this guide is to provide individuals with the information they need in order to navigate healthcare systems effectively¹."
• Concise: "This guide provides information to navigate healthcare systems effectively."

Explanation: Focus on the essential message, cutting out redundant phrases.

2. Use Direct Statements

• Verbose: "It is important to recognize that understanding your healthcare plan is essential to making informed decisions."
• Concise: "Understanding your healthcare plan is essential for informed decisions."

Explanation: Avoid unnecessary qualifiers to create a stronger impact.

3. Replace Long Phrases with Short Words

• Verbose: "At this point in time, individuals should review all available resources to make a decision."
• Concise: "Now, individuals should review resources to decide."

Explanation: Use shorter, simpler expressions to streamline communication.

1. Examples on this pages we generated with the help of Chat-GPT4 (Turbo 4).